L'oreal Indonesia

2016

Top Green Companies In Asia

L'oreal Indonesia

Top Green Companies In Asia

2016

L’Oréal Indonesia

“As a beauty company we want to bring beauty to all people as it is expresses itself in many ways. We believe in beauty in protecting the environment and bio diversity. Through our commitment ‘Sharing Beauty with All’ by 2020 we will reduce its environmental footprint by 60% from 2005 baseline.”

L’Oréal, as a leading brand in the beauty industry, believes in protecting the environment and its biodiversity. Their vision is to make beauty sustainable and to make sustainability beautiful. Across the value chain the company is committed to improving the way they do business, from research to operations and marketing and communication with customers. The challenge is to produce more, but with less environmental impact.
Through the L’Oréal Group’s sustainability commitment ‘Sharing Beauty with All’, the aim is to reduce the company’s environmental footprint by 60 percent, by 2020, from a 2005 baseline. The three major areas that this campaign is focusing on are water consumption, waste and carbon dioxide emission. This includes carbon dioxide emissions from the transportation of its products.

In L’Oréal Indonesia, various initiatives have been implemented towards the company’s commitment to sustainable development, specifically waste reduction. The Sludge Drying Management System project is a breakthrough conceived at their Indonesian manufacturing base. The development of sludge treatment process in green house which built with high end technology using solar and evaporation process , the result is dried solid sludge until 97% and ultimately resulting in the factory reducing its sludge by up to 90 % efficiency each year.

L’Oreal Manufacturing Indonesia also made another breakthrough in the reduction of CO2 emissions through “green electricity” by using renewable electricity from the Hydroelectric Power Plant in Kracak, West Java. This commitment to using renewable energy has been undertaken since 2014.
Additionally, the company’s Jababeka plant is LEED-certified (LEED is the Leadership in Energy and Environmental Design certification) as it has been built following LEED requirements. These requirements are based on an United States standard which defines excellence in design and building construction process aligned with sustainability, i.e. water and energy efficiencies, atmosphere management, materials and resources utilisation and environmental quality.

The company’s commitment to sustainability goes beyond these achievements. Environmental consciousness has always been at the heart of the Group’s operations, procedures and value chain. To make sure they deliver against their vision they have created a framework with four clear commitments which will help measure their progress. These commitments are supported by targets.

The first of these four pillars of commitment is Innovating Sustainably. This means the group will undertake innovation so that product formulas, as well as packaging will have less environmental impact. This is done by using renewable raw materials. The second of these pillars is Producing Sustainably, which encompasses aims in reducing waste, reducing water consumption and reducing CO2 emissions from plants and distributions centres and processes such as transportation.
The third pillar is Living Sustainably, where L’Oréal encourages its customers to choose products that have sustainable value. The company intends to use a product assessment tool to evaluate the environmental and social profile of products and make this information available to all consumers. From there, their customers can help influence the Group’s sustainability actions through the customer sustainability panel. Lastly, the fourth pillar in the framework is Developing Sustainably, which looks after the communities in which L’Oréal operates, including its employees, suppliers and greater communities. Plans include assessing all strategic suppliers on social and environmental impact, providing suppliers with L’Oréal training tools to improve their sustainability policies and providing mentoring and community education programmes.

The company believes consumers are at the heart of its sustainability drive. Therefore, right from the beginning, L’Oréal’s success depends on its close relationship with customers. The company, while aiming to grow its new customer base to one billion in the future, believes that customers can influence insights as a force for good and help make a positive impact on the betterment of the world.

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