“Towards Sustainable Business.”
Creating shared value. Not just profit.
PT Indosat Tbk (Indosat Ooredoo) was established on 10 November 1967 and registered in Jakarta, Indonesia. It is a provider of telecommunication network services, telecommunication services, information technology and/or services and informatics and/or convergence technology services in Indonesia under the brand Indosat which was subsequently rebranded as Indosat Ooredoo in 2015. Indosat Ooredoo’s shares are listed on the Indonesia Stock Exchange.
Indosat Ooredoo’s commitment to creating shared value in terms of economic, environmental or social benefits to stakeholders is set forth in its vision, mission, corporate values, Code of Ethics and Code of Conduct. Indosat Ooredoo also aligns its corporate social responsibility (CSR) efforts to the United Nations Sustainable Development Goals (UN SDGs), identifying specific targets for which its business and value chain would have the strongest impact, namely quality education; industry, innovation and infrastructure; good health and well-being; gender equality; decent work and economic growth; and sustainable cities and communities.
Indosat Ooredo has a dedicated CSR Department which proposes and manages sustainability strategies and CSR initiatives. The CSR department (parked under Group Corporate Communications) is directly under the supervision of the President Director & Chief Executive Officer (PD & CEO). The PD & CEO leads the Board of Directors (BOD) in overseeing the implementation of its CSR initiatives. The Senior Vice President – Head of Corporate Communications holds regular one-on-one meetings with the BOD to discuss the progress of current CSR activities and any future CSR initiative under its 2 pillars, Education and Community Development. The sustainability targets and goals are monitored and evaluated by using several approaches: Pre and Post-programme implementation survey, Social Return on Investment (SROI) calculation, and Corporate Index Survey.
One of the goals of Indosat Ooredoo’s CSR efforts is to improve education and encourage innovation in the people of Indonesia. In 2019, it introduced Indosat Ooredoo Digital Camp (IDCamp), a scholarship for certified online coding training programme benefiting 33,414 promising young Indonesian developers, including persons with disabilities, on a national scale. IDCamp is Indosat Ooredoo’s flagship CSR programme to support the Company’s sustainable business, by creating young Indonesian developers, ready to compete in the digital economy, as the fuel to drive Indonesia to become a Digital Nation and assist the Government’s mission to make Indonesia a digital powerhouse. The programme is inclusive and free, designed to minimise the gap of skilled digital talent supply and needs, thus creating tens of thousands digital talents per year. Indonesia is in the bloom of digital economy era with many business opportunities, and Indosat Ooredoo wants to ensure that Indonesians can take advantage when opportunities arise.
Indosat Ooredoo has undertaken a variety of other initiatives to empower the Indonesian community at large. Its Community Development programme supported economic empowerment and introduced the use of digital technology to women through the Indonesian Women’s Inspiration (INSPERA) initiative, provided health and treatment services to people through the Mobile Health Clinic initiative, distributed natural disaster assistance through the Disaster Emergency Response initiative, and provided free communication and direct donation through the Philanthropy initiatives.
Indosat Ooredoo employees also contributed to the communities in which its offices operate, via the Employee Volunteer Programme (EVP), by working together with the community around the office. One such programme is #BijakBersosmed to strengthen the positive and creative use of internet and social media technology in the community of high school students. In 2019, Aa total of 208 Indosat Ooredoo employees from various work units in 27 cities were involved as volunteers, teaching for a total of 58 hours and benefiting 10,848 students and teachers nationwide. The #BijakBersosmed programme is supported by the Ministry of Communication and Informatics of the Republic of Indonesia in collaboration with Indosat Ooredoo.
Another EVP is the Community Assistance programme in which the employees and local communities worked together to clean up the environment and provide public facilities and infrastructure. Finally, the Ramadhan Donation programme was specifically initiated during the holy month of Ramadhan, to help with the educational costs of children from orphanages.
“As a communications company, Indosat Ooredoo has done an exemplary job of communicating its desire to be a proactive professional citizen by engaging with the communities it does business in”.
Shanggari Balakrishnan, Chief Executive Officer, MORS Group
“The corporation takes its sustainability efforts seriously enough to make its top executives accountable to the process. The high-level involvement equates to a viable, sustainable trickle-down effect that continually enriches Indonesian communities, as well as Indosat Ooredoo’s own workforce”.
Dr. Jayanthi Desan, Lead Jury, ACES Awards