Harnessing the power of technology, the trends way.
Trends & Technologies Inc. (Trends) is a technology-enabled business services company that addresses the technology requirements of businesses in the Philippines and in the region, with the aim of empowering organisations through decision-making processes and accelerating productivity. Established in 1992, this subsidiary of Trends and Technologies Holding Inc. (TTHI) has since been at the forefront of ushering its business partners into the digital future by harnessing the power of technology provided in their services and solutions. Trends & Technologies Inc. (Trends) is a technology-enabled business services company that addresses the technology requirements of businesses in the Philippines and in the region, with the aim of empowering organisations through decision-making processes and accelerating productivity. Established in 1992, this subsidiary of Trends and Technologies Holding Inc. (TTHI) has since been at the forefront of ushering its business partners into the digital future by harnessing the power of technology provided in their services and solutions.
Hasan Fard, Chairman and Chief Executive Officer, best sums up how Trends uniquely differs from its contemporaries, We believe our culture makes us unique. Many other companies possess each element in isolation, however, our mix – our culture – makes us stand out. Growing organically for the past 25 years from nine employees to nearly 700 presently, we understand that client satisfaction is key. Ingrained in our culture is excellent service delivery and flexibility to meet our clients’ needs. Despite our growth, we feel that we have been able to keep our entrepreneurial spirit burning. We innovate and bring solutions and services that we believe the market requires. We also maintain a ‘small business’ feel which provides our clients with a personal approach.”
Trends has a wide customer base, both in size and industries covered. Most of the Top 100 corporations in the Philippines are Trends’ business partners. The company also services small to medium size businesses, catering to the requirements of various markets including: contact centres, financial services, government, telcos, hospitality, healthcare, education, retail, pharmaceutical sectors, and several more. No matter who their business partners are, the company stays true to their excellence all throughout their services and beyond. Long after sales and implementation, Trends still provides their business partners available and reliable after-sales support, backed by a strong, capable team. Because of their client-centered approach and complete suite of services, their brand has been known for 25 years of expertise, highly skilled and qualified workforce, innovative services and solutions, and its strong partnership with its international technology principals.
Most companies in the technology industry often struggle to keep up with the field’s swiftly evolving transformations. However, this is a minor problem for Trends’ highly adaptive abilities. Currently, Trends has taken an assertive yet patient approach to undergo a transformative shift of their own. By changing their focus from being a sole systems integrator into a business services provider, this strategy aligns with that of their principals, such as Cisco, Aspect and F5 Networks, among many others. A vast number of potential opportunities have been birthed as a result, displaying the effectiveness of Trends’ entrepreneurial mindset.
The limited availability of talent in the technology field has not steered Trends away from progress. By hosting their own training and education programmes on a regular basis, the company makes an effort to try to evade this problem while keeping up with the ever changing landscape. One prime example is their technical cadetship programme which provides their technical employees with updated, necessary knowledge and skills needed for technological implementation and support. Their sales and management team are also trained under the company’s sales cadetship that educates them on core, functional and leadership competencies with a blended traditional and modern learning system. To maintain their high-quality performance and assure the corporation’s future, the management continues to design meaningful training programmes and curriculums for the benefit of their clients and employees.
Based on a foundation of transparency and accountability that effectively addresses its business partners’ interests, the Trends institution has excelled with their persistent forward-thinking, highly trained staff, and strategic partnerships with tech leaders. Earning several awards in the process, Trends upholds their mission to deliver a complete suite of cost effective, flexible and unified services and solutions to empower their business clients and provide long-term, sustainable value to their stakeholders.
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