While the future looks optimistic, Ideal Systems has notched several milestones of which they can be understandably proud. Firstly, the company was responsible for building Asia’s largest Outside Broadcast set and production facility for a reality TV show. They are also credited for having built the fastest TV studios in Singapore for Fox Sports, completing the build in a record 12 weeks from start to completion. Additionally – though their achievements number more than these – Ideal Systems successfully built the largest multi-TV channel facility in Singapore for Encompass Digital Media, involving 200 TV channels.

With growing success comes the insight into what it takes to maintain a competitive edge, be it attracting talented people with deeper skills sets, or achieving economies of scale and wider scope of project experience. SMEs can expand beyond their native market, as demonstrated by Ideal Systems, and the ability to evolve a company’s capabilities from a limited project capability is one of many ways. This becomes more essential when an SME operates in an industry as fast-moving as broadcast media and technology.

The advice from Ideal Systems on how to sustain a business in the face of diverse challenges is to not fear change but rather embrace it, immerse yourselves in it and drive it. Change is more constant in certain sectors than others, and where change is constant, the commercial survivors in business will be the drivers of the chariots of change.